Individuals, clubs and organisations seeking to make the most out of digital marketing can access tools and techniques through a free Sport England resource, which will help to encourage more people to play sport and be physically active.

Sport England invested £450,000 of National Lottery money to fund the ‘Digital Marketing Hub’ website, which is delivered by the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) and powered by the Digital Marketing Institute. The hub is tailored to volunteers at frontline clubs and groups, small businesses and self-employed professionals.

It contains a wealth of resources, including expert-led video lessons, toolkits, templates, webinars and walkthroughs. All of the content is on-demand, meaning participants can curate their own training and scheduling to focus on the areas most valuable to them. The hub also features a toolkit which will help partners to promote it to their audiences.

Visit the Sport England Digital Marketing Hub to find out more. Information on grassroots football can also be found in the menus above, by following @EssexCountyFA on Twitter/X and by searching for ‘EssexFootball’ on Facebook.